Workshop Creëren van een duurzame visie Redstar, Dinteloord, 25 oktober 2016 FBNed en FBN Belgium “A business that makes nothing but money is a poor business.” - Henry Ford OUR GOAL STIMULUS FOR SUSTAINABLE GROWTH Personal, Professional, and Commercial The Lovemarks Academy Inspiring family businesses to find True North INCREASINGLY ENGAGED FAMILY BUSINESS INCREASINGLY EMBEDDED The stages of the journey • • • • • Awakening Awareness Alignment Activation Advocacy 6 The stages of the journey Stage Focus Process Outcome Awakening Moving from I to We Start with the Why Family & business meetings, Define commitment Shared understanding of family business values on sustainability Awareness Addressing gaps, risks, impact & opportunities Create sustainability taskforce & governance structures Identify the What. First steps in sustainability Alignment Cascading sustainability within & beyond the organization Capacity development, Measurement & reporting Holistic implementation. Transparent communication Activation Sustainability as a driver for innovation Mapping true cost of business New business models. Active family capital Advocacy Sustainability as a core Redefining value Business as a force for good 2014 > 2015 > 2016 > Polaris Resource Kit – Volume 2 • How FBN members are redefining business in the 21st Century • Sustainability is Good Business • Tools & Cases • Sustainability - Driver of Innovation 8 Family Businesses Championing Inclusive Capitalism • • • Leading Responsible Stewardship Building on Values & Traditions over Generations Contributing to SDGs Family Businesses: Thought & Practice Leaders Clarks IFB UK Van Wijhe Verf FBN Netherlands Forbes Vyncke FBN India Singbee FBN Asia SIPEF FBN Belgium Wates IFB UK 10 Commitment & Contribution to the SDGs Mars is proud to support The Global Goals. We are taking action in many areas: 9 Industry,InnovationandInfrastructure The Mars Global Food Safet y Center, a precompetit ive research facilit y in China, focuses on raising st andards of food safet y across the globe. 1NoPoverty 10ReducedInequalities The Livelihoods Fund for Family Farming will help businesses deliver large-scale social and economic benefit s to smallholder farmers, support ing more profit able, sust ainable work for farming communit ies. Through t he Vision For Change program, Mars has commit ted to a Gender Action Plan to improve t he lives of women cocoa farmers in our supply chain. 11SustainableCitiesandCommunities 2 ZeroHunger In 2014, Mars Associates spent 85,000 hours volunteering on project s benefit t ing t he communities t hat support our business. We’re part of t he African Orphan Crops Consort ium to improve the nut ritional content , product ivit y and climat ic adaptabilit y of some of Africa’s most import ant food crops, to help eradicate hunger, malnut rition and stunting in children. 12ResponsibleConsumptionandProduction We believe in helping people make t he right choices for t hemselves, their families and t heir pet s by providing clear and meaningful informat ion about our product s, including GDA labeling. 3 GoodHealth&Wellbeing Mars endorses recommendat ions by the World Healt h Organizat ion to limit added sugars to less t han 10% of daily int ake. 13ClimateAction 4 QualityEducation Mars will make our operat ions ‘Sust ainable in a Generat ion’ - eliminat ing fossil fuel energy use and greenhouse gas emissions, minimizing our impact on water, and mitigat ing the impact s of waste by 2040. The Wrigley Company Foundat ion partners with Save t he Children on a school health program reaching t housands of student s, teaching general healt h, oral healt h and hygiene. 14 LifeBelowWater 5 GenderEquality Mars is commit ted to sourcing 100% of our fish from sust ainable sources by 2020, and is working to rehabilit ate coral reefs to restore marine diversit y. Women make up 40% of leaders across Mars’ management – and t his figure increases by an average of 1% each year. 15LifeonLand 6 CleanWaterandSanitation Mars has set aggressive t arget s for sust ainable sourcing across our key raw materials to reduce t he impact s of deforestat ion. Mars is pioneering innovat ive rice growing technologies to reduce water impact on local communities. 16 PeaceandJustice,StrongInstitutions 7 AffordableandCleanEnergy The Mesquite Creek Wind Farm in Texas produces t he equivalent of 100% of Mars’ Nort h American electricit y needs, across 70 sites, including 37 factories. 8 DecentWorkandEconomicGrowth Through t he Sust ainable Cocoa Init iat ive, Mars is striving to enable farmers to produce more product ive, profit able, environment ally sound crops. Find out more: w w w.mars.com/ principlesinaction @MarsGlobal #MarsSust y As a private, family-owned business, Mars has provided st able, sustainable growt h for our Associates, suppliers and part ners for over 100 years. 17 PartnershipsfortheGoals Collaboration to create last ing mutual benefit s is at the heart of the way we do business. We are commit ted to working wit h industry, government , supplier communit ies and NGOs for t he benefit of societ y and t he environment . POLARIS IMPACT ASSESSMENT BY FAMILIES, FOR FAMILIES Polaris Impact Assessment • • • Customised for Family Businesses Helps Members measure & drive performance Tool for MA to analyse Membership 13 MEASURE WHAT MATTERS Measure What Matters Impact measurement and improvement platform Data benchmarking and analysis tool Used by over 40,000 businesses in 140 countries Used by 150 institutions www.bimpactassessment.net www.b-analytics.net 15 Why BCorp? 16 Measure What Matters Community 150 Fellow Partners using a shared approach Investors Business Networks Supply Chains 17 Government How is the PIA organized? 1. Governance Mission & Engagement Accountability Transparency 2. Workers Job Growth Compensation & Benefits Work Environment Employee Ownership 3. Community Suppliers Local Diversity Charity/Volunteerism 4. Environment Energy Use Facilities Supply Chain Manufacturing 5. Impact Business Models Beneficial Products/Services Targeting Underserved Communities Beneficial Supply Chain +6. Family Engagement Translating Values to Action Leadership Investing in the Future How is the PIA customized for family businesses? • Additional FB questions in Governance section How is the PIA customized for family businesses? • Translating values to action How is the PIA customized for family businesses? • Leadership How is the PIA customized for family businesses? • Investing in the future Features of the Assessment: Best Practices Features of the Assessment: Best Practices Features of the Assessment: Answer Details & Feedback Quick Impact Snapshot Continue the Journey… • Engage the family AND the full management team • Complete the Polaris Impact Assessment • Consult the Polaris Resource Kit for inspiration and tools • Make an Improvement Plan • Complete the full B Impact Assessment (BIA) Take the Polaris Impact Assessment at bimpactassessment.net/familybusinessnetwork & Measure what Matters POLARIS DIALOOG Vragen • • • Welke inzichten en thema’s hebben jouw geraakt/geïnspireerd door het maken van de Polaris Impact Assessment? Hebben jullie als familie je waarden en visie geformuleerd? Hoe? Zie je de waarden van de familie voldoende terug in de bedrijfsvoering? Wat zou je willen verbeteren? 31 NEXT STEPS THANK YOU